Google’s free online courses offer a gateway to acquiring cutting-edge skills and knowledge that can transform your marketing strategies. Let’s explore these transformative courses and how they can elevate your digital marketing game:
Also, Read: Google Free Digital Marketing Certification course Apply Now 2024
Also, Read: IIT Ropar Summer Internship Programme 2024 – Applications Invited Online before 24th March, 2024
Table of Contents
About the Google
Google is an American multinational corporation and technology company focusing on online advertising, search engine technology, cloud computing, computer software, quantum computing, e-commerce, consumer electronics, and artificial intelligence (AI).
It has been referred to as “the most powerful company in the world” and as one of the world’s most valuable brands due to its market dominance, data collection, and technological advantages in the field of AI. Google’s parent company Alphabet Inc. is one of the five Big Tech companies, alongside Amazon, Apple, Meta, and Microsoft.
Google was founded on September 4, 1998, by American computer scientists Larry Page and Sergey Brin while they were PhD students at Stanford University in California. Together they own about 14% of its publicly listed shares and control 56% of its stockholder voting power through super-voting stock.
The company went public via an initial public offering (IPO) in 2004. In 2015, Google was reorganized as a wholly owned subsidiary of Alphabet Inc. Google is Alphabet’s largest subsidiary and is a holding company for Alphabet’s internet properties and interests.
Sundar Pichai was appointed CEO of Google on October 24, 2015, replacing Larry Page, who became the CEO of Alphabet. On December 3, 2019, Pichai also became the CEO of Alphabet.
Eligibility Criteria
These free online courses are For College students with any stream.
Also, Read TCSÂ NQT 2024 for All Graduates! Earn to Rs. 19 LPA Apply by April 5thÂ
Also, Read : Reliance Graduate Engineer Trainee Program: Engineering Graduates Apply Now 2024
Here Are 6 Google Free online courses
1. Marketing strategy and AI
What can you expect from this Google Digital Garage session?
How can you supercharge your digital marketing strategy with the help of AI in 2024?
In today’s evolving digital landscape, AI is changing the way consumers access and interact with digital tools, from providing increasingly personalised user experiences to the integration of new technology in our everyday apps.
In this one-hour short course, developed by marketing experts at Google as part of the New Fundamentals training series from Google Digital Garage, you’ll explore the impact of AI on digital marketing and how to leverage its potential to reach and engage with customers in new ways.
We’ll delve into the cutting-edge tools from Google and others, and provide you with actionable insights to implement in your marketing strategy, with the help of AI.
Sign up to join a one-hour, trainer-led webinar with Google Digital Garage.
In this session you will learn:
How is AI changing the marketing landscape and what are the opportunities for marketers
AI-powered marketing tools you can try
Supercharging your digital marketing strategy
Course Link Click Here
2. Problem-solve like a consultant
What can you expect from this Google Digital Garage session?
How do you navigate an inevitable roadblock that might arise as a new project comes to life? Or problem solve for unexpected results? Consultants, and their ability to dive in and out of new challenges, have some important skill sets that we can all learn from. In this session, learn about some of the tried and tested techniques to help you take on a better approach to problem-solving and the importance of effectively evaluating and measuring the success of your efforts.
In this session you will learn:
How to effectively define a problem statement
Effective problem-solving techniques
Implementing and evaluating your best solutions
Course Link Click Here
3. Leadership for a digital age
What can you expect from this Google Digital Garage session?
Navigating changes at work, from finding new ways of doing things to exploring new opportunities, means that it’s even more important for us all to thoughtfully navigate how we demonstrate leadership as part of a team. Focused on the importance of communicating effectively and motivating others around you, this course will help you discover your own leadership style, how to navigate change and set and communicate a vision for your work, even if you don’t manage a direct team.
In this session you will learn:
Leading authentically in a changing world of work
Finding your own leadership style
Setting and communicating a vision, to inspire and motivate those around you
Course Link Click Here
4. Understanding machine learning
What can you expect from this Google Digital Garage session?
Understanding machine learning: teaches the foundations of how machine learning models learn and work, the components of designing a problem for machine learning to solve, and a basic understanding of the resources and tools needed for a business to invest in machine learning. Aimed at small business leaders/ owners or anyone looking to get a better understanding on the subject.
In this session you will learn:
How different machine learning models work
The essentials for preparing data for a machine learning project
Options for implementing machine learning for a business
Course Link Click Here
5. Boost your productivity with AI
What can you expect from this Google Digital Garage session?
Introduces learners to cutting-edge AI tools that are already available from Google and others, to show some of the smartest ways digital-age workers can use them to save time at work and on tasks.
In this session you will learn:
An introduction to generative AI and how it works
How to use AI-powered tools and techniques to save you time
An overview to crafting effective prompts
Course Link Click Here
Also, Read: Salesforce Free Business Analyst Professional Certification Enroll Now 2024
Also, Read: Accenture Offering Free Data Structure & Algorithms Certification Course | Anyone Can Join in…
6. Create videos for YouTube
What can you expect from this Google Digital Garage session?
With 2 billion users logging in every month, YouTube provides an exciting way of increasing your brand’s exposure through video.
During this session, we will cover how to understand your brand and target audience’s behaviours, write, storyboard and film engaging videos, market your content to users and measure your success.
In this session you will learn:
How to identify your niche
Top tips for creating engaging content
Ways to increase your video’s discoverability
Course Link Click Here
For More Update Join My Telegram Channel Click Here
