10 Hubspot free certification courses for Digital Marketing Students Enroll Now in 2024

Are you passionate about digital marketing and eager to gain valuable skills to impress potential employers? If so, you’re in luck! HubSpot Academy offers a comprehensive selection of HubSpot free certification courses that can equip you with the knowledge and expertise you need to thrive in this dynamic field.

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About the Hubspot Academy

HubSpot Academy mission is to transform the way people and companies grow by offering free online training for the digital age. From quick, practical courses to comprehensive certifications, you’ll learn everything you need to know about cutting-edge business topics.

As HubSpot’s official learning resource, HubSpot Academy aims to educate users on the HubSpot software, so they can market, sell, and grow an inbound business.

HubSpot Academy is the worldwide leader in free online training for inbound marketing, sales, and customer service professionals. We specialize in comprehensive certifications, singular-topic courses, and bite-sized lessons for professionals looking to grow their careers and businesses.

Here Are 1O Hubspot free certification courses

1. Inbound Marketing Course

Discover the power of inbound marketing, a customer-centric approach that attracts and creates valuable experiences for your customers, in this HubSpot free certification course! Learn how to strategically offer tailored content to your customers that will nurture leads and maximize ROI. 

What you’ll learn:

Create content that educates and nurtures leads through their buyer’s journey

Offer relevant content and lead nurturing experiences to leads and customers

Optimize your marketing processes using automation strategies and AI tools

Course Link Click Here

2. Sales Management Training

Learn and get certified in successful sales leadership skills with HubSpot Academy’s Sales Management Training Certification Course. Discover how to define a scalable sales process and communicate it with ease. Explore coaching and onboarding tactics to foster your sales team’s growth.

What you’ll learn:

Define a scalable sales process and communicate it effectively

Develop a sales recruiting strategy to attract top talent

Build effective training, coaching, and onboarding programs to support your sales team’s continuous growth

Course Link Click Here

3. Email Marketing Course

Develop a holistic approach to email marketing with HubSpot Academy’s Email Marketing Certification Course. Learn to personalize and automate emails, design engaging content and CTAs, and analyze metrics for strategic success.

What you’ll learn:

Discover personalization and automation tactics for effective email campaigns

Create compelling email copy, content, and design for increased audience attention and conversions

Analyze email metrics and conduct A/B testing for data-driven decision making

Course Link Click Here

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4. Content Marketing Certification Course

Learn how to craft appealing, share-worthy content that captivates your audience and drives conversions in HubSpot Academy’s Content Marketing certification course! Gain insights from industry experts on building content optimization frameworks that produce measurable results.

What you’ll learn:

Implement SEO tactics to increase your organic traffic and measure ROI through goal setting and performance tracking

Develop a content marketing strategy for creating high-quality content that resonates with your audience

Create a sustainable long-term content plan to achieve your business goals

Course Link Click Here

5. Inbound Sales Certification Course

Transform your sales strategy with HubSpot Academy’s Inbound Sales Certification Course. Discover how to attract, engage, and delight your customers with personalized outreach and exploratory conversations that drive results. Develop your skills to deliver effective sales presentations that motivate prospects to buy. Enroll to grow your sales skills and earn your Inbound Sales certification.

What you’ll learn:

Discover how inbound sales can transform your approach to different buying behaviours

Identify the right buyers and prospects to target for your business

Drive effective conversations that guide prospects and lead to more deals

Course Link Click Here

6. SEO Certification Course

Learn how to create a comprehensive SEO strategy in HubSpot Academy’s SEO Certification Course. Discover how to conduct keyword research, build backlinks, understand SERPs, and report progress. Improve your website’s visibility on search engines and drive organic traffic!

What you’ll learn:

Understand how search engines crawl, index, and rank web pages

Craft a comprehensive SEO strategy through website audits, content optimizations, keyword research, and quality backlink-building

Optimize SEO strategies for success through tracking key metrics in reporting tools like HubSpot and Google Analytics

Course Link Click Here

7. Digital Marketing Course

Develop a human-centered, inbound-first digital marketing strategy with HubSpot Academy’s Digital Marketing Certification Course. Discover how to create compelling content for users and search engines alike. Gain expertise in diverse digital marketing topics like SEO, social media, email, and more!

What you’ll learn:

Create a solid digital marketing strategy to grow an online presence and following for your business

Optimize your website for humans and search engines alike

Build out your email, social media, and advertising strategies to get your business message to a wider audience

Course Link Click Here

8. Inbound Certification Course

Discover the power of inbound with HubSpot’s free Inbound Certification Course. Attract, engage, and delight customers with a human-centred approach that builds trust and provides value. Learn how to create a flywheel that fuels your company’s growth through the fundamentals of inbound methodology, including shared goals, buyer personas, and defining the buyer’s journey.

What you’ll learn:

Implement a customer-centered inbound strategy for business growth and trust

Use the flywheel model to accelerate your company’s growth

Develop a buyer persona of your ideal customer to create great content and increase organic traffic

Course Link Click Here

9. Growth Driven Design for Agencies

Learn to leverage growth-driven design (GDD) for your agency in this HubSpot Academy certification course. Gain expertise in topics from agile web design to project management to pricing strategies. Become a certified growth-driven design agency and deliver better client results! 

What you’ll learn:

Build and optimize a website with the growth-driven design (GDD) methodology

Get a comprehensive introduction to agile web design, project management, pricing strategies, and other growth-driven design skills

Implement growth-driven design in client conversations and strategies

Course Link Click Here

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10.HubSpot CMS for Developers

Become an expert in building and managing web assets with HubSpot Academy’s CMS for Developers certification course. Learn how to create intuitive editing experiences, integrate data sources, and build dynamic pages. Optimize your workflow with HubSpot CMS!

What you’ll learn:

Learn the tools and workflows used by skilled developers to build web assets in HubSpot CMS

Dive deep into HubL, the templating language of HubSpot CMS

Create customizable and user-friendly templates that delight both developers and content editors

Course Link Click Here

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