The MyGov & KVIC Selfie Contest is a unique opportunity to promote the use of authentic Khadi and local products while also showcasing your creativity and love for India. The contest is organized by MyGov and the Khadi and Village Industries Commission (KVIC) in celebration of Khadi Diwas, which is celebrated on October 2nd every year.
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About the Selfie Contest Wearing
Khadi is the fabric of freedom struggle and the Father of the nation. Mahatma Gandhi developed the concept of Khadi as a means to provide employment to the unemployed rural population.
Our Hon’ble PM has given the mantra of ‘Khadi for Nation, Khadi for Fashion’, and Khadi is now seen as a fashion statement. It is now used in denim, jackets, shirts, dress material, stoles, home furnishings, and apparel accessories like handbags.
With an objective of promoting Khadi and Village Industries, Handloom and handicraft products, ODOP products, and products of various traditional and cottage industries manufactured locally and to further promote the idea of the “Vocal for Local” campaign and ‘AtmaNirbhar Bharat Abhiyan’ envisioned by the Hon’ble Prime Minister, Govt. of India has initiated Special Campaign “Khadi Mahotsav”. The campaign is being organized across the country from 2nd October to 31st October every year.
Khadi and Village Industries Commission (KVIC), in collaboration with MyGov, is hosting a Selfie Contest “Selfie wearing authentic Khadi and Local products” to sensitize the youth towards Khadi, ‘Vocal for Local’. It is aimed to create awareness about the importance of using Khadi and local products for our economy, ecology & women’s empowerment and to motivate the public at large & youth in particular to buy Khadi & local products and inculcate in them pride for local products.
About the MyGov
MyGov is a citizen engagement platform launched by the Government of India on 26 July 2014 to promote the active participation of Indian citizens in their country’s governance and development. It is aimed at creating a common platform for Indian citizens to “crowdsource governance ideas from citizens”. Its users discuss and contribute to various government projects and plans. It also allows users to upload documents in various formats. The website is hosted and managed by the National Informatics Centre (NIC). Prime Minister Narendra Modi stated that the aim was to reduce the long gap developed between the electorate and the Executive after being elected.
Top 5 Winners will get a KVIC e-Coupon worth Rs.2000/- each.
The rewards will be given in the form of a KVIC e-coupon which will be redeemable on the KVIC e-commerce platform www.khadiindia.gov.in subject to the condition that the winner has to purchase Khadi and V.I. products worth a minimum of Rs.100/- from www.khadiindia.gov.in and further the winner has to declare a list of 5 to 10 items, which he/she would replace with local products, in the KVIC e-commerce-platform viz., www.khadiindia.gov.in
In this competition, the selfies wearing authentic Khadi and Local products like village industry products, handlooms, handicrafts, ODOP products, etc. will be considered.
KVIC will have the sole right/proprietorship for the usage of the winning content.
The selfies must be submitted as a photo file (.jpg or .png).
The participants must submit only one entry. Multiple entries from one participant will not be considered.
The participant will be required to provide his / her name, email address, telephone number, postal address etc. By submitting the contact details, the participants will give consent to these details being used for the purpose of the competition.
The last date of submission is October 31, 2023.
How To Apply?
Click on the below button to apply to the Selfie Contest Wearing
Official Website Click Here
Registration Link Click Here
What is the MyGov & KVIC Selfie Contest?
The MyGov & KVIC Selfie Contest is an opportunity for Indian citizens to promote the use of authentic Khadi and local products while also showcasing their creativity and love for India. The contest is organized by MyGov and the Khadi and Village Industries Commission (KVIC) in celebration of Khadi Diwas, which is celebrated on October 2nd every year.